Carpe Diem

In this project, I created a clothing brand called CARPE DIEM. I set it as a Tokyo-based modern fashion co-ed brand that emphasis on letting young Z generation free themselves, free their thought, start from appearance.

“People saying that we are emotional, are sensitive, are unworldly; and we are told to be so many things; we are gen Z, we just treat every day as our last.”

Photo credit from SYR水曜日定休 on Taobao

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Spoonbill Rebrand